Where to get external traffic for a store on Wildberries

Wildberries is one of the largest Russian marketplaces that attracts a huge number of customers. However, due to high competition among sellers, especially in popular product categories, promotion on the platform requires additional efforts. To attract attention to your store and product cards, you need to use not only internal Wildberries tools, but also methods to attract external traffic.

Why attract external traffic?

1. Increase product visibility: The more people are interested in a product, the higher its position on the platform. External traffic helps speed up this process by giving your product more conversions.
2. Less competition: In highly competitive categories like electronics or apparel, it's difficult to gain visibility through internal Wildberries ads alone. External traffic helps you stand out among thousands of sellers.
3. Increase sales: By attracting traffic from external sources, you increase the chance that more people will make a purchase, which can have a significant impact on sales growth.

Ways to attract external traffic

1. Contextual advertising Using text and image ads in search engines (e.g. Google Ads or Yandex.Direct) can attract the attention of customers interested in your product.

2. Targeted advertising Advertising that is shown only to a specific group of people (for example, by interest or geographic location). This allows you to get targeted customers who are more likely to be interested in your product.

3. Advertising from bloggers Native posts and videos from popular bloggers can be a great tool for attracting external traffic. Recommending products from opinion leaders helps build trust and increase conversions to the product page.

4. Landings Create a landing page (landing page) that will direct visitors to product cards in your Wildberries store. The landing page can contain detailed product descriptions, promotions, reviews and other elements that encourage action.

5. Own a blog and word of mouth Blogging or spreading the word through acquaintances and satisfied customers can also serve as a source of external traffic. Reviews and testimonials from real customers can build trust and drive conversions to product cards.

Attracting external traffic with SMMfast

Attracting traffic through traditional methods such as contextual and targeted advertising requires significant advertising costs and specialists. However, there are more affordable ways to attract external conversions using services like SMMFast.

1. SmmFast is a service that helps to drive external traffic to product pages on Wildberries. To use this tool:

• Register on the SmmFast platform.
• Select the “traffic” section and specify the link to the product, the number of conversions and their due date.
• The system will automatically organize the process of promoting the product through external sources.

2. Advantages of SmmFast:

• Flexibility and control: Sellers can manage all stages of promotion, customizing parameters as they see fit.
• Affordable cost: SmmFast services are much cheaper than targeted or contextual advertising.
• Support for additional options: In the future it is planned to add functionality for scrolling additions of goods to the cart and the list of favorites.

Conclusion

Attracting external traffic to store on Wildberries is a key strategy to fight your competitors and increase your store's visibility. Using contextual and targeted advertising, working with bloggers, creating lendings and effective services such as SMMFast will help you attract targeted users and increase sales.